Google is
planning to revive its Android one project in India. During September
last year, the tech giant had started their Android one initiative in
India by launching smartphones under Rs. 6500. But the whole project
didn’t see much success. Now, as part of their massive investment push
in India, and also to reboot the Android One project, the company is
planning to launch Android smartphones prices under Rs. 3000 which will
be soon available in the markets.
Android one
project was launched by Google during the I/O developer conference last
year. Through this project, the company is trying to improve the user
experience of affordable android smartphones. The android maker has made
tie ups with several OEMs including Indian handset manufacturers such
as Micromax, Spice, Lava and Karbon to launch android smartphones which
costs less, but will have decent specifications. Google Managing
Director for India and South East Asia, Mr. Rajan Anandan said the
company is committed to the Android One project and has plans to launch
more affordable handsets in the South East Asian market, and thus target
the cost conscious Indian Market by launching smartphones which costs
between Rs. 2000 and Rs. 3000.
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